Rossi Conservation

Brand identity design for a textile conservationist based in Scotland.

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(01) Creative Direction Concept

Rossi Conservation is all about the art of preserving historical textiles, so for this brand direction the client indicated they wanted a look and feel that reflected this. We both sourced imagery that encapsulated a handmade, natural look and feel and this went onto influence the identity design itself.

Collection of vintage-style logos, labels, and illustrations related to textiles, farms, and rabbits, with a color palette featuring earthy tones like red, yellow, beige, and green.

(02) Logo Suite

The logo suite made use of a sheep as it’s key image (referencing the idea of textiles) along with flax (another textile material). This imagery was used throughout to create a flexible, vintage and historical look and feel for the Rossi brand.

The palette is reminiscent of naturally occurring colours in nature - think trees, flowers and sheep.

(03) Colour Palette

A color palette chart showing ten different colors with their names, hex codes, CMYK, and RGB values. Colors include Rossi Red, Beige, Yellow, Gold, Blue, Peach, Pink, Sage Green, Dark Green, and Light Beige.

I picked typography that married the classic look of a serif with historical elements.

(04) Typography

Red background with large beige text 'ROSSI' at the top. Below, a yellow subtitle 'Headline' followed by smaller white text. The main text in large beige reads 'Preserving our threads to the past'. To the left, smaller yellow text 'Subheading' with white text, and smaller yellow text 'Body copy' with body text on the right section of the image.
  • Tara did a wonderful job creating the brand identity for my small business! She was lovely to work with, responded to my comments quickly, had a fast turnaround on the project, and created a logo that reflects the unique personality of my business. Highly recommend!

    Isabella Rossi, Rossi Conservation

(05) Brand Assets