Hi, I’m Tara!

I’ve been running Studio Mac for the the past 4 years now, but prior to that I worked in both in-house and agency environments for over 9 years.

During my time in employment I worked with some of the world’s biggest brands - gaining essential skills and experience on what exactly makes a brand stand out and stick around for the long term.

In my spare time I have many varied and time-consuming hobbies which include: rock climbing, knitting, cooking, photography, going to the cinema and spending time with friends + family.

enquire about working together →

Values

I’m talking classic fonts and not paying attention to trends. I want to make sure your investment is going to stand the test of time.

MINIMALISM

SUPPORTIVE

Because my projects are clearly mapped out with what to expect and when, your hand is effectively held through the creative process.

PRACTICAL

Each project is off-boarded with clear brand guidelines + editable templates, and websites are suplied with a 1 hour recorded Zoom tutorial on how to update it yourself.

PROCESS DRIVEN

I set out clear timelines + expectations for every project I undertake as I find it helps keeps everyone accountable and on-track.

PLAYFUL

If you book a project with me expect the outcome to have an element of character and personality to it.

I have no interest in working with businesses that are openly racist, sexist, homophobic or are disrespectful of others spiritual faiths/beliefs.

ETHICAL

Previously worked with

Client Testimonials

  • "Tara did a wonderful job creating the brand identity for my small business! She was lovely to work with, responded to my comments quickly, had a fast turnaround on the project, and created a logo that reflects the unique personality of my business. Highly recommend!"

    Isabella Rossi, Rossi Conservation

  • "I had Tara create a website for my photography as well as do my branding. I absolutely loved what she created for both! When discussing both the branding and website it was like she could read my mind and just got the vision (and made my ideas even better) ,she was great to work with and designed a website that I love that aesthetically looks amazing but is also easy to navigate I had been procrastinating for years on creating a website and realised without someone who is talented and trained in web and branding it was never going to happen and I am so glad I chose Tara! I have had loads of compliments on it since and my business and clients have massively increased and I think a big part of this is having cohesive branding and a brilliant website ,would highly recommend"

    Cara Davidson Photography

  • "Working with Tara on the new logo and website redesign for Salka Knits was an absolute pleasure. She quickly understood what I was trying to achieve and came up with great options immediately. Communication was easy, fluid and super efficient. I'm really happy with the end result. I feel it totally captures the essence and values of my brand. Couldn't recommend Tara enough!"

    Salka Knits Owner

  • "I am so completely delighted by my new website created by Tara. She took onboard my brand identity and created something that presents my business in a fun, approachable and easy to read format. I appreciate the tutorials and conversations in regards to being able to update my own projects and images for the future. I highly recommend her services. Professional, great attention to detail and fun to work with."

    Cassandra Harrison Art

  • "Tara approached my company to ask if we wanted our Shopify website to be freshened up. Her timing was impeccable, as we had been thinking about getting some help to make it look better. That was lucky - for both of us. But the rest of her work was not luck. She very quickly spotted the kind of look that would work with our branding, and set about delivering it. She exceeded our expectations, delivered a great update to the site very quickly, took our little bits of feedback and updated it accordingly, and all at a very reasonable price too. I'd happily recommend her - professional, efficient and with a great eye for design."

    Braw Sauces Owner

  • “So pleased with the work Tara did for me - she is such a great, highly skilled designer and really listens to what you’re looking for. I really recommend working with Tara for any assets you may need.”

    Brightest Light Consulting

  • “We are thrilled with Tara! She played a pivotal role in crafting our branding and we couldn’t be happier with the results. Her professionalism throughout the process made it a pleasure to work with her. We highly recommend her services!”

    Hilltop Doggy Daycare Owners

Client Testimonials

  • "I had Tara create a website for my photography as well as do my branding. I absolutely loved what she created for both! When discussing both the branding and website it was like she could read my mind and just got the vision (and made my ideas even better) ,she was great to work with and designed a website that I love that aesthetically looks amazing but is also easy to navigate I had been procrastinating for years on creating a website and realised without someone who is talented and trained in web and branding it was never going to happen and I am so glad I chose Tara! I have had loads of compliments on it since and my business and clients have massively increased and I think a big part of this is having cohesive branding and a brilliant website ,would highly recommend"

    Cara Davidson Photography

  • "Tara did a wonderful job creating the brand identity for my small business! She was lovely to work with, responded to my comments quickly, had a fast turnaround on the project, and created a logo that reflects the unique personality of my business. Highly recommend!"

    Isabella Rossi, Rossi Conservation

  • "Working with Tara on the new logo and website redesign for Salka Knits was an absolute pleasure. She quickly understood what I was trying to achieve and came up with great options immediately. Communication was easy, fluid and super efficient. I'm really happy with the end result. I feel it totally captures the essence and values of my brand. Couldn't recommend Tara enough!"

    Salka Knits Owner

  • "I am so completely delighted by my new website created by Tara. She took onboard my brand identity and created something that presents my business in a fun, approachable and easy to read format. I appreciate the tutorials and conversations in regards to being able to update my own projects and images for the future. I highly recommend her services. Professional, great attention to detail and fun to work with."

    Cassandra Harrison Art

  • "Tara approached my company to ask if we wanted our Shopify website to be freshened up. Her timing was impeccable, as we had been thinking about getting some help to make it look better. That was lucky - for both of us. But the rest of her work was not luck. She very quickly spotted the kind of look that would work with our branding, and set about delivering it. She exceeded our expectations, delivered a great update to the site very quickly, took our little bits of feedback and updated it accordingly, and all at a very reasonable price too. I'd happily recommend her - professional, efficient and with a great eye for design."

    Braw Sauces Owner

  • “So pleased with the work Tara did for me - she is such a great, highly skilled designer and really listens to what you’re looking for. I really recommend working with Tara for any assets you may need.”

    Brightest Light Consulting

  • “We are thrilled with Tara! She played a pivotal role in crafting our branding and we couldn’t be happier with the results. Her professionalism throughout the process made it a pleasure to work with her. We highly recommend her services!”

    Hilltop Doggy Daycare Owners

FAQs

    • Brand strategy

    • Logo and brand identity

    • Report design

    • Brochure design

    • Book design

    • Poster design

    • Product packaging

    • Website design + build (In platforms Squarespace, Wix, Shopify, Wordpress and Webflow)

  • It’s totally dependent on your particular requirements and the stage you’re at in business. I wouldn’t charge a freelancer the same for a website as I would a corporate, for example.

    Do get in touch for a commitment free quote.

  • I’ll be honest: it’s always a risk, but I do my best to minimize it. Each step of the design process involves gathering feedback from you before moving onto the next stage, with two rounds of feedback at each stage. This gives us lots of time to course correct and refine should things be moving off-course in a way that you don’t like. 

  • It depends on the service package you choose (see services page for more info), but generally speaking most projects are wrapped within 10 weeks. 

  • Yes! My standard is 50% up front and 50% upon project completion, but for larger projects we can come up with a plan that works for you better. 

  • Yep, deliverables can be added or removed based on your unique requirements. 

  • Yes!

  • Yes, please do reach out if you have a random design task not covered on my services page (such as posters, brochures or menu design). I have over 12 years of industry experience - so it’s likely I have turned my hand to it before!